AURORA x RAD RACE – Wildcard Raffle

The Kids All Ride
May is here and the next RAD RACE is coming pretty soon. The first one was a blast and a great event in Berlin.
The next one will take place on 31st of May 2014 at a very special location in the Hamburg Harbour – the Brandshof. This race is called “Street Hunt” and each and every lap around a 950 m course counts.

The more laps you can win, the more points you score!
There will also be a After Race Party, to celebrate this event and all riders.
No matter if you ride a fixed gear, a road bike or what ever, this is going to be really interesting and a great weekend in Hamburg.

To make sure that you will come to Hamburg, we decided to give away 2 special Wildcard Packages for you!
Your chance to save your spot on the starter list and a nice package of AURORA and RAD RACE gear on top!

To enter this Wildcard raffle you just have to do the following steps:

1. Like AURORA and RAD RACE on Facebook, if you haven’t already

2. Share THIS blog post on facebook.

3. Leave a comment with your T-Shirt size and your preferred bike for the “Street Hunt” below this blog post.

The raffle is open until thursday the 8th of May 23:59 (GMT).
I will randomly choose a winner with www.random.org and contact the lucky ones via eMail, so please don’t forget to leave your eMail address.

The prizes are:

1. Wildcard for the RAD RACE Street Hunt in Hamburg + RR Bidon + RR Shirt + AURORA Shirt + RR x Aurora Cap
2. Wildcard for the RAD RACE Street Hunt in Hamburg + RR Bidon + RR Shirt + RR x Aurora Cap
3. AURORA “Rad Races” Shirt + RR x AURORA Cap

That’s it.
Good luck!

Sebastian & the Rad Race Crew

Rad Race Bidon
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AURORA Spring/Summer 2014 – part one

AURORA "Reflex V3" Hooded Zipper

Spring is here and so is the first part of the AURORA Spring/Summer 2014 collection.

It consists of five T-Shirts and a light Hooded Zipper.
But it would understate the case, if I leave it without any explanation.
All these new garments are 100% Made in Europe, made under fair working and also trading conditions. Besides these important factors, all garments are newly developed from scratch. The T-Shirts and Hooded have a custom fit made after my requirements. From now on every AURORA garment, will be produced just for AURORA!

I’m really proud of this first run and I think they turned out great. It took some months to get everything as it should be, but the result is stunning and I can’t wait to hear your feedback.

The details on all pieces are AURORA-like and finally a lot more ideas I had for a while, came to life in these pieces. Custom cut, functionality, photoprints and reflective designs.

AURORA "Rad Races" Shirt - white
A collaboration shirt with the RAD RACE Crew, featuring a large double photoprint by Hamburg-based photographer Björn Lexius. Another landscape impression on the “Road to nowhere” Shirt and the all new AURORA “Pocket” Shirts, featuring a practical backpocket to store your keys, wallet, mobile or tool while riding.

AURORA "Rad Races" Shirt - whiteAURORA "Road to nowhere" Shirt - white_2658655655

The AURORA “Pocket” Shirt is available in two versions. The “Reflex Pocket” Shirt features a high quality reflective fabric on the back. It’s the same fabric Nike uses for their reflective running gear, it’s state of the art and the best you can get. The pocket is durable and with the reflective fabric, it helps you to be seen at night.

AURORA "Reflex Pocket" Shirt - blackAURORA "Reflex Pocket" Shirt - black

If it get’s colder outside, just put on the new AURORA “Reflex V3″ Hooded Zipper, it’s not that heavy, but comfortable and made from super soft fabric made of 50% cotton / 50% polyester. It features a large reflective 3M print on the back, to offer visibility at night.
The Hooded Zipper also got a custom cut, that means it is slightly slimmer to prevent flapping while riding and the body is a bit longer.

AURORA "Reflex V3" Hooded ZipperAURORA "Reflex V3" Hooded Zipper

Check out all the new garments at the webshop, everything is available from now on!

Ride safe!

AURORA @ Berliner Fahrrad Schau 2014

AURORA @ Berliner Fahrrad Schau 2014

What a weekend. It took some days to get everything back to normal and check out the snapshots we made during the Berliner Fahrrad Schau, but this finally is the quick recap of the weekend.

We had the chance to share a booth with our friends from RAD RACE and again with 8bar bikes. It was a great opportunity to meet a lot customers, new and old friends. The schindelhauer bikes x AURORA Goldsprint was a great success and many riders tried their luck. It was great to meet up with the guys of Auguste 86, who craft cycling-specific outdoor jackets and bags. Mathias Ahrberg from Hamburg who is working on his own sustainable cycling clothing label, of course Till from Benu Bags and many more.

AURORA @ Berliner Fahrrad Schau 2014
AURORA @ Berliner Fahrrad Schau 2014
Cycling is for children of all ages!
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schindelhauer x AURORA Goldsprint @ Fahrrad Schau

After some busy weeks we are finally on the way to Berlin, just two days left until this years Fahrrad Schau starts. On the backseat we’ve got a lot of gear with us and also the first pieces of the AURORA Spring / Summer Collection 2014. Are you curious?

Beside this we are happy to announce the schindelhauer x AURORA goldsprint competition. If you are one of the fastest riders on the schindelhauer bike with our AURORA Velcro Straps on it you can win great prizes. The first gets a all new schindelhauer „Hektor“ track frameset which will be revealt this weekend for the first time. Come and visit us and take your chance to be one of the first to own „Hektor“.

We hope to see you there!

schindelhauer x AURORA goldsprint

AURORA x RAD RACE Cycling Kit – Raffle and Release

AURORA x RAD RACE Cycling Kit Collection

AURORA x RAD RACE Cycling Kit Collection Release at Berliner Fahrrad Schau.

Just a few days left until this years Berliner Fahrrad Schau starts.
Besides my collaboration with the RAD RACE Crew, I will also share a booth with them to celebrate the release of our AURORA x RAD RACE Cycling Kit Collection. We already received our Cycling Kits and we are really happy with the quality and look. All preorders will be shipped next week and we can’t wait to hear your feedback.
The official release will be at our booth at the Berliner Fahrrad Schau, so if you have the chance, make sure to visit us.

This is going to be a great weekend and I hope to see a lot of you guys there.

AURORA x RAD RACE Collaboration Raffle!

To shorten the waiting time and celebrate the launch of our collaboration we decided to host a raffle for you guys.
We are giving away a complete AURORA x RAD RACE Cycling Kit of your choice, several Jerseys, T-Shirts and Accessoires. Make sure to spread the news and enter to win some awesome gear.

To enter this competition you just have to do the following steps:

1. Like AURORA and RAD RACE on Facebook, if you haven’t already

2. Share THIS blog post on facebook.

3. Leave a comment with your prefered sizes (Jersey and Shirt) and color (Black or Blue) below this blog post.

The raffle is open until friday the 21th of march 23:59 (GMT).
I will randomly choose a winner on saturday with www.random.org and contact the lucky ones via eMail, so please don’t forget to leave your eMail address.

The prizes are:

1. Winner: Complete AURORA x RAD RACE Cycling Kit
2. Winner: Black AURORA x RAD RACE Jersey
3. Winner: Blue AURORA x RAD RACE Jersey
4. Winner: AURORA Pocket Shirt
5. Winner: AURORA x RAD RACE Shirt
6. Winner: AURORA x RAD RACE Cycling Cap of your choice
7. Winner: RAD RACE Cycling Socks

That’s it.
Good luck!

Sebastian & the Rad Race Crew

AURORA x RAD RACE Cycling Kit CollectionAURORA x RAD RACE Cycling Kit Collection
AURORA x RAD RACE Cycling Kit Collection

A Cycling Kit in the making!

One month ago we announced the AURORA x RAD RACE Cycling Kit Collection. In the last weeks the good people at Nalini in Italy are doing their best to produce these high quality cycling gear for us.
Check out these images coming directly from the production facility in italy.
Great to see how the first thoughts, the design and everything comes to live with great craftsmanship.

The AURORA x RAD RACE Cycling Kit Collection will be officially released at this years Berliner Fahrrad Schau taking place 22 – 23 May 2014.

Stay tuned for more news coming soon.

AURORA x RAD RACE Cycling Kit
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AURORA x RAD RACE – Cycling Kit Release

RAD RACE x AURORA
Hello!
Finally i’m proud to unveil a massive collaboration with the RAD RACE Crew.
You might noticed them, they produced a lot buzz over the last 3 month on facebook and their website, where they pre-announced a upcoming cycling race series in Germany. The first race is set to take place during the Fahrrad Schau 2014 in Berlin and besides this event, RAD RACE joined forces with AURORA, to produce a high-quality capsule collection.
The RAD RACE x AURORA collection consists of two Cycling Kits, Cycling Accessoires, Signature Velcro Straps and much more to come pretty soon.
All these products will be exclusively available through the RAD RACE webshop and from today, you are able to pre-order your RAD RACE x AURORA Cycling Kit.

Check out these great items, they are all Made in Italy and perfect for the upcoming cycling season.

THE KIDS ALL RIDE!

Stay tuned, there is more to come.

Sebastian

RAD RACE x AURORA Cycling Collection

RAD RACE x AURORA Cycling Collection

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AURORA Cap Sale 2014

AURORA Cap Sale 2014

I want to clear some stock, to make room for new gear coming pretty soon.

Check out this cap sale and grab yourself a bargain.

More than 30% off and also free worldwide shipping.

www.aurora-collective.com/shop/cap-sale-2014

Happy shopping.

Best.

Sebastian

Some new visuals from Max Ritter

Happy New Year everybody!

My friend and first AURORA teamrider Max Ritter from Berlin is traveling a lot at the moment, but he also had some time to take some new pictures.

Check them out.

max-ritter-rocknroll-lq
Max Ritter – Rock’n'Roll
Photo by Joe Beckert

Max_Ritter_BS_Hurricane_Fish

Max_Ritter_BS_Hurricane
Max Ritter – BS Hurricane
Photos by Dennis Scholz

New trippy video part by Konrad Waldmann

Konrad Waldmann - Backside Flip - Berlin

Hej,
if you following AURORA on facebook, you might have noticed some pictures of this young german skateboarder from Potsdam. He goes by the name of Konrad Waldmann and AURORA is proud to support him with gear. Sadly he got injured in the beginning of this year, but he recovered and used the late summer to film a lot.
You better watch him in 2014!

Check out his latest video part.

#thekidsallride

Konrad Waldmann - 360 Flip - Prague

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