Take your chance – win a AURORA Cycling Kit 2013!

AURORA Cycling Kit 2013

Hej,
the pre-order for the AURORA Cycling Kit 2013 is running and the feedback of the design so far is really awesome. Thanks! To spread the AURORA Cycling Kit and to give something back to you, I decided to make a small raffle.

Win a AURORA Short Sleeve Jersey, a AURORA BIB Short and a pair AURORA Arm Warmers. Everything in your size! Get everything you need for a great season.

It’s really easy to enter this one:

1. Like AURORA on facebook if you haven’t already
2. Share this blog post on facebook.
3. Leave a comment with your prefered size below this blog post

That’s it.

The raffle is open until sunday the 19th of may 23:59 (GMT).
I will randomly choose a winner with www.random.org and contact the lucky one via eMail, so don’t forget to leave you eMail address.

The raffle is over!

Thanks everyone and ride safe!

Sebastian

Bike Check: Kenny’s Kagero 2013

There are so many AURORA Velcro Straps out there all over the world, why not show some nice builts with them?
I started a (long) while ago with my Principia Track and continue with Kenny’s Kagero 2013. Kenny is from NYC and works as a graphic designer. Check out his instagram or the godandfamous a label he is also running.

image
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AURORA 5 Panel Cap – Bordeaux

AURORA 5 Panel Cap - Bordeaux
It’s time for another release!
Earlier this week I released the first AURORA // Quickstrike 5 Panel Caps called “The Floral” (in grey and blue).
This Limited Edition goes in another direction and focuses on fabric, manufacturing and a special look.
As a contrast to the classic AURORA 5 Panel Cap where I kept it subtle and gave it a clean look with a striking colorway.
It took really long to come up with another colorway, but I would say it was worth waiting.
It’s the classic AURORA cut featuring a bordeaux top, blue / classic green brim and a blue lining. All this refined with AURORA details in off-white.

I think the pictures speak for itself, check it out and get yours here.

Sebastian

AURORA 5 Panel Cap - Bordeaux
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AURORA on Instagram

AURORA on Instagram
Hej,
so it’s summer (kind of at least) and it’s time for hanging around with boys and girls, riding bikes and boards, traveling, enjoying bbqs and beer and much more. I love this stuff and I bet you do aswell.
A lot people use Instagram and so I thought this could be a fun thing for AURORA.
Why not sharing your great AURORA moments? This means, when you got something related and fitting to AURORA or just a eyecandy from your recent ride or roadtrip for example. I bet other AURORA fans would like to see it aswell – with using the AURORA hashtag #auroracollective, you can directly share your moment on the AURORA facebook page. I’m really curious about your impressions…

Maybe I will choose one great picture every once in a while and provide the creator with a suprise.
So keep the quality top-notch and have fun checking out the pictures.

Thanks!

Sebastian

AURORA velcro straps V2 – Olympic Edition!

AURORA Velcro Straps V2 - Olympic Edition

Just some quick news.
The Olympic Games 2012 in London will start in two weeks. The German Track Cyclists will go for Gold there and of course they will be riding with AURORA Straps. They’ve tested them over the last two years and won several Championships and Medals. Now they take them to London! This is a great honor for me and underlines the quality of the gear I’m producing.

To spread the olympic idea and in honor of the 5 colors, I made those special AURORA V2 Straps – Olympic Edition. These will just be available during the Olympic Games.

Head over to the AURORA webshop and get your pair.
These are limited!

Sebastian
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Road to the Olympic Games 2012 in London

Maximilian Levy at UCI Track World Championships 2012
What’s good people?
A lot of cycling going on at the moment. First week of the Tour de France 2012 is over and besides a lot of crashes it is a exciting event. I’m curious about the next two weeks.
Right after the Tour the Olympic Games 2012 in London will start. This year the Games open with the road cycling events on 28th of july. But much more interesting are the Track Championships starting 2nd of august. A lot germany rider will compete and some of them will sport the AURORA Velcro straps in their races. They found them at the KEIRIN cycling cafe in Berlin and the good people at KEIRIN provided them with several pairs to check them out. In the last two years they tested and approved them in several competitions.
I’m really looking forward to see Maximilian Levy again in a thrilling battle against Chris Hoy.
In April Maximilian Levy reached the 2nd place in the Keirin Finals just centimeters after Chris Hoy at the UCI Track World Championships in Melbourne.

Good Luck!

Sebastian
Maximilian Levy at UCI Track World Championships 2012

Summer vacation?

Woei x ASICS GEL LYTE III “Cervidae” release The Good Will Out - Cologne
Hej,
hope you are doing well, just want to drop some lines for you to keep you up to date.
The small celebration raffle for AURORAs 1000th facebook like was a success and I found 3 lucky winners. Thanks for all who joined the raffle.

Today and yesterday I visited The Good Will Out sneaker store in cologne, it’s probably the best in Germany. It was kind of a camp out for the Asics Gel Lyte III x WOEI “Cervidae”. Pretty awesome sneaker. Really nice craftmanship and detailing on this one. Check these pictures on SneakerBobs Blog.
I met some really nice people around the store and besides some rain and stuff, it was great.
One of them also got a small label, it’s called Starship Clothing, check it out!
Woei x ASICS GEL LYTE III “Cervidae” release The Good Will Out - Cologne

Another thing I would like to share with you are my plans to visit Paris for some days around the 07. july to 11. july. I’m meeting up with Joey Dodd from Australia, you might know him from one of my favorite shirts: AURORA “The Chase” black / “The Chase” white.
Really curious about this awesome city and of course about meeting him. If you are from Paris maybe drop a line and maybe we can meet up aswell for a ride or a beer.

After this I really would like to make short trip to London. Never been there, but really want to take the chance and get there in july/august. So if you are from London and have some space to sleep for 3-4 days, it would be really awesome.

Kind of a pretty personal posting this time, but I hope you don’t mind. There are news on new gear aswell. The cut&sew Zippers and Pants are arriving in the next days and also the new 5 Panel Colorway is in production. I hope to release these pieces along with some more stuff around August/September.
Besides this, i’m prototyping on a large Messenger Bag and also a new Velcro Strap version – the V3.
Not sure when these products will be released, but you will notice. Promised!

Thanks a lot for your time.

Sebastian

AURORA for good people.
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The 1000th like on facebook!


Hej!
I just want to take this opportunity to thank all of you for supporting AURORA and buying the gear I produce. Really much appreciated. It’s always great to see AURORA gear in action and meet a lot new people through this project.
There are lot’s of products in the making and I hope you will like the upcoming releases. Stay tuned for the first Cut&Sew items dropping this summer. AURORA Hooded Zipper, Chino Pants, Shirts, Caps and much more.
So to make it short, I hope you have fun with the AURORA products
and that you will go along with me on future AURORA adventures…

To celebrate the 1000th like on the AURORA facebook page I would love to start a small raffle
and give something back to three of you.

To enter this raffle you just have to:
1. like AURORA on facebook,
2. leave a comment on my posting,
3. share this post on facebook
4. and invite your friends to like the AURORA page.

With all this done, you are in the game for one 60€ voucher, one 40€ voucher and a Snapback OR Shirt of your choice. I will announce and contact 3 winners on sunday the 24th of june.

Disclaimer: The winners will be chosen with the help of random.org. The voucher can be used for your next purchase at the AURORA webshop, just contact me after your purchase and I will convert it. No pay out!

Mianzi Rei from Berlin

Mianzi Rei from Berlin
Riding Fixed Gear, living a vegan lifestyle and many tattoos.
That’s Model Mianzi Rei from Berlin.
After a car accident she was involved in with her old bike some years ago, she had nothing to ride and a good friend gave her a fixed gear bike. She learnt to ride fixed and now can’t live without it. Thanks to Oliver Playford, who took these awesome pictures, we get a momentary glimpse of her unique style.

Not to mention that she is rocking AURORA V1 Velcro Straps. Good looks.

AURORA for good people.

Thanks Mianzi and Oliver for sharing.

Sebastian

Mianzi Rei from BerlinMianzi Rei from Berlin
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AURORA @ Fahrradschau Bicycle Fair 2012 in Berlin

AURORA @ Fahrradschau Berlin 2012
Hej!
Finally I had the time to check out the pictures I took at last weekends Fahrradschau in Berlin. Besides brands like Schindelhauer, Goldsprint, Naturrad, 8bar and many more, I had the chance to share a booth with the good people at Force Effect. It was a great weekend and I met a lot great people. Check out some impressions.

Sebastian

AURORA @ Fahrradschau Berlin 2012
AURORA @ Fahrradschau Berlin 2012
AURORA @ Fahrradschau Berlin 2012
AURORA @ Fahrradschau Berlin 2012
AURORA @ Fahrradschau Berlin 2012

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